The phrase "Surfing the Net" conjures up images of people blindly navigating the Web hoping to find interesting content. In reality the average Internet user visits less than ten sites on a regular basis - for everything else they use a search engine.

Each keyword or phrase typed into a search engine tells us a great deal about the customer’s motivation. Knowing whether the web user is looking for information, a place to buy on-line or a place to compare prices tells us where they are in the buying process. Be Found has many tried and tested methods for finding the keywords that are used by your target demographic. This includes the Be Found keyword database ™.